by martylancton | Feb 10, 2025 | Marty Lancton, Sports
Fan culture is a powerful force that shapes the identity, success, and legacy of sports teams around the world. From passionate chants and rituals to dedicated fan clubs and social media communities, the influence of fans extends far beyond the sidelines, impacting...
by martylancton | May 19, 2024 | Marty Lancton, Sports
In recent years, the rise of social media has profoundly impacted various industries, including sports. Social media platforms have revolutionized fans’ engagement with sports, athletes, and teams. Social media has transformed the sports landscape from real-time...